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How A Tiny Piece Of Paper Worth As Little As A Penny
Can Drive People To 
Your Web Site!

Now we're going to teach you how to use a tiny piece of paper that only costs a penny, or maybe just a little bit over a penny, to drive people to your web site and build your business!

This tiny piece of paper is called a web card. It is very similar to a postcard, except it is only designed to drive people to your web site. Web cards do this two ways: 1) get people to come to your web site who have never done business with you before, and 2) get those people to come back again and again and again.

These little web cards can build your entire business for you! Here's an important lesson we want you to really understand. Business can be very complicated and if you go to a bookstore or a library and start looking for books and information on business, you can become very confused in a short period of time.

There are all kinds of experts out there and they're all sharing different ideas on what it takes to make money in business. But we want to say this: there are really only three

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ways to build your business. That's it - just three ways.

First, you can get more customers to do business with you the first time. So right now, if you're bringing in 1,000 customers a month, and you bring in 2,000 customers a month by changing your marketing system, you've doubled your business. 

Second, you can sell to those customers more often. So right now, if the average customer buys from you twice a year, and you get that customer to buy from you four times a year, you've doubled your business. It's just as simple and easy as that.

Third, you can sell those people higher priced items with bigger profit margins attached to those products and services. For instance, right now if the average sale you are making to your customers is $100, when you average out the number of customers you have and then you take your gross sales for that year, if you just increased that to $200 for the average sale, you've doubled your business.

And it's really that simple. There are lots of different marketing strategies that can be used to bring about those three things, but once you realize how simple it is and that there are only three things, it makes your job so much easier. You can hone in on those three areas.

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The best advice that we can give you is to do a little bit toward each of those three areas. Strive to bring in more new customers, strive to sell to those people more often, and also sell larger ticket items to those people. 

Your web card can do all three of those things! 

You can use it to attract new customers to your site, you can make them special offers and put sales materials there that is geared toward people who have never done business with you, you can use it to sell to people more often and just stay in touch with them. 

Send them this simple post card that just compels them to go to your web site. That is the only purpose of the web card. You're only trying to do enough to get them curious and go to your web site.

If you try to tell people too much on your card, then you give them no compelling reason to go to your site. You can send people a card every two weeks for dirt cheap, and get them to revisit your site for some kind of special offer. Make it secretive. Do it semi-blind - that's what we call it - where all you're really trying to do is just get them so curious they can't wait to see what it's all about. Then you can use this very simple web card to sell high priced offers to your customers. 

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