Table Of Contents

Introduction .......................................................................................................................... 1

Make Money INSTANTLY And AUTOMATICALLY! ................................................... 2

A Major Buying Trend That’s Making MILLIONS Of Dollars For Many People - And It Can Make YOU Rich, TOO! ........................................................................................... 3

The Safest And Most Profitable Way To Make Money ................................................... 4

Want An Interview? Here’s How To Get One ................................................................... 5

Put This On Your Website To Instantly Make Your Website Stand Out Among The Rest! ..................................................................................................................................... 6

The Secret Profit Power Of A Simple Interview! ................................................................ 7

Current Trends That Can Make You Rich! ........................................................................ 8

A Wild And Crazy Way To Use Cable T.V. To Get Rich With Your Web Site! ............... 9

Your Knowledge Of Your Product Is An Important Factor In Your Success .................. 10

How To Send Your Product’s Perceived Value Through The Roof - And Make It Even More Attractive To Your Prospects! ................................................................................ 11

One Sure-Fire Method You Can Use To Get People To Send You Their Money Quickly! .............................................................................................................................. 12

If There’s Competition, There’s Money To Be Made! ................................................... 13

Happy Customers = Huge Profits For You! Treat Your Visitors Better Than 80% To 90% Of All Other Websites On The Internet And Make Enormous Cash Profits! ....... 14

How To Get Rich From The Treasures In Your Own Region! ........................................ 15

Rare Secrets For Getting FREE Web Site Advertising That Only 1 In 10,000 People Know About! ....................................................................................................................... 16

ATTENTION: Senior Citizens! How To GET RICH And Have Fun At The Same Time! .................................................................................................................................. 17

NO INVENTORY! NO SHIPPING! How To Get Rich On The Internet With No Product Whatsoever! ...................................................................................................................... 18

How To Compel People To Open Your Outer Envelope And Read Your Sales Letter! 19

Use Your Knowledge Of What Your Product Or Service Can Do For Your Customers To Make Your Ad Even More Successful And Profitable! ................................................... 20

Make Money For Your Cause, AND For Yourself - A Win-Win Situation! .................. 21

42 Power Words That Sell Like Crazy And Will Add Sizzle To Your Ad Copy! ............. 22

The World’s Most Powerful Way To Automatically Make $5,000 A Month On Your Website Without Lifting A Single Finger! ......................................................................... 23

How To Get Rich By Speaking At Certain Group Meetings! ........................................  24

Here’s A Secret You Can Use To Create Informational Products That Can Make You Big Bucks! .......................................................................................................................... 25

How The Mailing List You Have Built Can Overcome The Skepticism And Cynicism Of Your Customers! ................................................................................................................ 26

How To Increase Your Profits By Up To 1,000%! ........................................................... 27

An Easy Way To Get Started Dirt Cheap ........................................................................ 28

The One Thing That Is More Important Than Getting New Customers! ....................... 29

How To Get Rich With Mailing Lists! .............................................................................. 30

-----------------------------------------



1

Introduction

Financial Freedom From Home!

We’d like to thank you for investing in Financial Freedom From Home. Many days and weeks went into its research and development, and we hope you find the end product as satisfactory as the millionaires who’ve used its tips, techniques, and secrets over the years.

Have you ever dreamed of staying home and having cash, checks, and money orders come in your mail every single day, while all you have to do is take the money to your bank, deposit it, and then spend it on whatever you want?

Sound like a dream? Sound like a fantasy? Ordinary, average people all over the country have discovered the real secrets to financial freedom from home.

This powerful E-book reveals their greatest tips, tricks, and strategies that can catapult your life away from miserable failure to staggering success. You could be transformed forever!

If it sounds like a dream, it’s not.
Millions of average men and women all over the country who lack any special abilities, skills, experience, or training have simply learned the secrets that have transformed their lives from one of misery and failure to one of success and happiness. Now they are living the lives of their dreams… and you could, too! So why wait any longer? Turn to the first chapter and get started RIGHT NOW!

When you’re a Christian and you’re confused, all you have to do is pop open the Holy Bible to get the direction and guidance you seek. The same is true with The Internet Millionaire’s Bible. Whenever you’re confused, just grab your “Bible” as any good Christian grabs his or her Bible.

This book will open a door to a new way of life for you. It will end all your confusion. Are you confused right now about how to make money on the Internet? Well, you won’t be after you finger through The Internet Millionaire’s Bible. The way will be clear. The path will be paved. The doors will be opened unto you!

Study this Ebook’s secrets closely. Take notes. Bookmark pages. Within the pages of this Ebook, there’s the potential of millions of dollars waiting for YOU!

Go to the Table Contents

2

Make Money INSTANTLY And AUTOMATICALLY!

This is working really well for our friend right now. He uses an auto-responder and he gets people to go use the auto-responder with a simple postcard - That way you can make money instantly and automatically.

These things come in while he sleeps and while he’s watching television with his kids. He sees them in the fax machine, so he ends up looking over at it all the time. He sees them coming in at three in the morning, or right during his dinner time.

The machines - the auto-responders, the computers, the fax machines - they’re all doing the work for him!

'Too many people are thinking of security instead of opportunity; they seem more afraid of life than of death.'

James F. Byrnes

'Small opportunities are often the beginning of great enterprises.'

Demosthenes

Go to the Table Contents

3

A Major Buying Trend That’s Making MILLIONS Of Dollars For Many People - And It Can Make YOU Rich, TOO!

Now we’re going to cover a major buying trend that is making millions of dollars for many individuals and companies - and it can make you rich, too!

What is it? It’s the home shopping revolution.

For over a hundred years people have been buying things by mail. But in the past ten years, there has been an explosion in home shopping. More and more catalogs, thousands of them by mail. The QVC, the Home Shopping Network, and Value Vision, the home shopping networks have emerged.

And now, in recent years, the Internet is the best place for home shopping. You want to take advantage of this, and the way you do that is to design your web site so it’s so easy to shop. You don’t want any problems. You want it all set up in such a way that a person can shop till they drop, and do it so simply.

If you have multiple items on your site, you want to get one of these software programs that are called “Shopping Cart” programs. With them, people can come to your site, pick up different items, throw them in the virtual shopping cart just like if they were at Target, or K Mart, or Wal-Mart, and then when they are finished shopping, check out and pay for it simply.

'It is less important to redistribute wealth than it is to redistribute opportunity.'

Arthur Vandenberg

'If a man hasn’t discovered something that he will die for, he isn’t fit to live.'

Martin Luther King, Jr.

This means you have to take credit cards. Don’t kid yourself. If you are just trying to make people send you checks or money orders, you are making a big mistake. You have to take credit cards to really be doing business on the Internet today. This is the way to get things really rolling.

Here’s another secret that we just learned in Investor’s Business Daily (I.B.D.). We just read about it last week. They’ve talked to thousands of people concerning what they liked about on-line shopping. People said, “Oh, I love to shop at home. I love the ease of it. I love how much fun it is to surf the Internet,” and many other things they said very positively.

Then they asked, “What don’t you like about on-line shopping?” And many things were mentioned like we just covered. It is difficult to buy, and so on, and so forth. But the number one reason people did not like to shop on-line was high shipping and handling costs.

They said, “Hey, we can buy furniture, we can buy books, we can buy music, but often the shipping and handling costs make it more expensive than if we bought it at the local shopping mall.”

In fact, they mentioned one company, E-Toys, that sold a children’s book for $4.95 but then had a $4.00 shipping charge. In other words, the shipping and handling charge was almost as much as this darn little book.

A lot of sharp retailers, and on-line e-commerce sellers, are doing this - they are packaging the product and the shipping cost into one price. Let’s say you are selling an item for $25.00 plus $5.00 shipping and handling. It is much smarter to say the cost of this item is $29.95 and no extra for shipping and handling. That seems to really turn people on when they don’t have to pay shipping and handling.

'Winners are men who have dedicated their whole lives to winning.'

Woody Hayes

'If you don’t stand for something, you’ll
fall for anything.'

Michael Evans

Go to the Table Contents

4

The Safest And Most Profitable Way To Make Money.

Run lead generating ads. This is advertising that introduces new customers to your product, service, or company. It is designed to give you the names and addresses of the people who want what you’re selling.

This is the safest and most profitable way to make money for three reasons:

1. You can run smaller ads, which cost less money.

2. You can pre-qualify prospects with your ads. You can develop a simple system that will bring you hundreds or even thousands of the people who are most likely to end up becoming your best customers.

3. You can make it easy for people to do business with you the first time by asking for little or no money.

These ads can attract the people who are most likely to become your best customers. It’s so simple: FIRST, you attract them to your company. SECOND, you show them they can trust you. Then you show them how your product or service can give them something they want. And THIRD, you re-sell them for the BIGGEST PROFITS POSSIBLE. This is the simple three-step-system we’ve used to make millions of dollars. It can work for you, too.

'If you deny yourself commitment, what can you do with your life?'

Harvey Fierstein

'If you aren’t going all the way, why go at all?'

Joe Namath

Go to the Table Contents

5

Want An Interview? Here’s How To Get One...

One of the best things you can do is massage a web site owner’s ego. A lot of times they will be more than happy to sit down and talk with you. Of course, you don’t want to have to travel and see them, so you just call them on the phone, using some simple technology that is available, and just record your interview over the telephone. This way you don’t actually have to make the trip wherever the webmaster is.

In fact, if they don’t want to take the time to be interviewed by telephone, then maybe you could send the questions to them via e-mail and they could answer the questions. There are probably lots of different options there. But the best way to do it is by telephone, so you can get that interaction on audio tape.

You want to start by just writing to them. E-mail them. You can get the contact information, in most cases, on their web site. You can write to them and just tell them that you’ve seen their web site, you understand that it is one of the most successful web sites in their field on the Internet, and you would like to interview them so that you can share their success with your customers.

'Put your heart, mind, intellect and soul even to your smallest acts. This is the secret of success.'

Swami Sivananda

'The dedicated life is the life worth living.'

Annie Dillard

If you tell them you are a publisher, that will give you a little bit more credibility than if you just say you’re some nut off the street who wants to talk to them and spend some time with them. So tell them you’re a publisher, and that you have customers who are interested in learning secrets of successful web site owners. Then, most of the time, they’ll be happy to do that.

Be sure to ask permission to record the interview. Tell them you are going to turn it into a product to sell to your customers. If you’d like, you can give them the rights to the audio tape as well. A lot of them might have customers that would be interested in hearing that interview as well. So you can work out an arrangement with them, where they actually would get the rights to the interview as well.

'He who walks in the middle of the road
gets hit from both sides.'

George P. Schultz

'I am seeking, I am striving, I am in it with all my heart.'

Vincent van Gogh

Go to the Table Contents

6

Put This On Your Website To Instantly Make Your Website Stand Out Among The Rest!

One of the most powerful ways marketers prove that the claims in their copy are possible is through using photographs! Put them on your website to instantly make your website stand out among the rest!

You can have the best copy in the world, but it’s still distant - it’s coming from an unknown person from an unknown place who wants to sell you something. Faced with this, even an attractive offer can be turned down without much effort.

That’s what makes photos so important! Photos can be a vital link between the claims you make and real life!

Ad copy is a lot of highly convincing claims even at its best. But throw in a photo of someone who used one of your moneymaking programs enjoying a ride in their new Lamboroghini Diablo . . . or standing at the doorstep of their three-story mansion . . . or swimming in their Olympic-size pool . . . and you’ve got actual physical evidence that will act as a bridge between the claims of the copy and reality!

Photos can justify the purchase of your product. They can be the final clinching proof that gets your prospect filling out a check to Express Mail to your office tomorrow.

No matter how powerful the promotional material, well-thought-out photos can always add a lot more power to the sales message!

'A belief which does not spring from a conviction in the emotions is no belief at all.'

Evelyn Scott

'To do two things at once is to do neither.'

Publilius Syrus

Go to the Table Contents

7

The Secret Profit Power Of A Simple Interview!

Another thing you could do, if you couldn’t find an expert that was actually giving speeches, is find an expert and interview them. Write down lots of questions that you know your customers would be interested in and love to know the answers to. Then, just interview them.

You can transcribe that interview. You can even do audio tapes of that interview and sell them that way. That has worked very well for us. In fact, we interviewed Russ one time, paid him his normal $2,500 fee for a weekend. We sat down and interviewed him over a weekend, and I believe that product did $1.3 million in sales.

It’s an excellent way to create products without having to write a single word. You never have to stare at a blank page. Have someone transcribe the speech. Turn it into a book or manual and you’re ready to go.

'The first law of success. . . is concentration: to bend all the energies to one point, and to go directly to that point, looking neither to the right nor the left.'

William Matthews

'One thought driven home is better than three left on base.'

James Liter

Go to the Table Contents

8

Current Trends That Can Make You Rich!

Remember, there’s always something that is making somebody tremendous amounts of money right now. This is true in mass and niche markets. The key is to track these ideas down and ride them in while they’re hot. Here are five really good ideas you can use to do this:

1. Watch the news. Look for things that are HOT!

2. Hang out in the bookstores. Get familiar with certain sections. See the reoccurring patterns in the different books. This can be a great indicator as to what’s selling the best NOW!

3. Study the different ads in the markets you want to reach. Especially study the different Direct-Response Marketing ads. Those are the ads that must make a profit in order for them to be re-run. Look for the ads that are running the most right now. Ask yourself “why are these ads so popular?” Study the companies that are doing the best right now.

4. Find consultants in the areas you want to sell to. These people know what’s happening in the markets they service. They have solid clues to what’s working the best.

5. Make friends with other people who are serving your market. Become friends with some of your competitions if possible. This network of insiders can help you find the things that are working best.

'Purity of heart is to will one thing.'

Soren Kierkegaard

'The immature mind hops from one thing to another, the mature mind seeks to follow through.'

Harry A. Overstreet

Go to the Table Contents

9

A Wild And Crazy Way To Use Cable T.V. To Get Rich With Your Web Site!

Here’s an idea that’s a little more complex, but can work very well. So, for those of you who might want to try something a little more complex, here’s something you can do. This idea is to get free advertising on television. Now, it’s not like you think - we’re not talking about networks or networks affiliates or anything along those lines.

Most cable networks have their own classified advertising channels. In our market, it happens to be Channel 33. If you go to channel 33, it’s basically a classified ad channel. They’re not typical classified ads in the sense that they are only 25 words or so, though. Rather, they are display ads, and some of them are video ads, but they’re called classified ads.

The ads are not your typical 30 second or 60 second commercial. First of all, they’re less expensive because they’re not on a station that has regular content, they’re on their own station and all they play 24 hours a day are classified ads. You might think, “Why would I want an ad on a station that no one is seeing?” Well, when you buy advertising on a regular television station you’re hoping to catch people right between segments of their favorite shows. This, on the other hand, is a television channel that shows advertising ALL THE TIME.

''No hope, no action.'

Peter Levi

'The difference in men does not lie in the size of their hands, nor in the perfection of their bodies, but in this one sublime ability of concentration: to throw the weight with the blow, to live an eternity in an hour.'

Elbert Hubbard

People channel surf today, they’ll channel surf tomorrow, and they’ll probably never stop channel surfing. So when people are switching channels left and right, just click, click, click, click, click, a portion of them can see your ad on this classified ad channel and they can come to your web site.

So, how can you do it? Well, first of all, you have got to be thinking that this has got to be ridiculously expensive. Well, we thought it would be, we checked it out. We’re getting ready to test this myself, and it’s amazing how cheap it is.

Just to give you an example, our local channel charges for a 60 second spot, which is a long time, you can catch a lot of people surfing their T.V. stations. But a full 60 second classified ad is only $110 a week!

That’s right - $110 for a 60 second spot for a week that actually runs dozens and dozens of times during that week. You get a lot of exposure for $110!

But wait . . . with a little planning, that classified ad space could be yours for FREE! Chances are, you would have one ad on the screen at a time. Take your television screen, and mentally vision it split into six or eight smaller sections (be sure to keep a large spot at the top, though, for your own ad). Here in this top spot is where you advertise your own web site along with a special message.

'Concentration is everything. On the day I’m performing, I don’t hear anything anyone says to me.'

Luciano Pavarotti

'Hope is a waking dream.'

Aristotle

And the rest of the sections? You can actually sell those spaces! If you divided the screen into 6 spaces, you could keep the top space for yourself and sell 5 of the smaller spaces to people. Get them to pay you every week to have their own ad there, and you take a large chunk at the top of the page to get your own advertising.

$110 divided by 5 spaces - that’s only $22 a week - and someone else could get advertising on TV!
This might be something that would be better geared toward a local web site, if you have a local store, restaurant, local car dealership, used car lot, or something like that. It can work for just about anything because people all over the country, and all over the world can come see your web site if you’re selling the right product.

When selling off that space, you might even want to sell it for more than break-even - say in the example of $110, you could sell your divisions for $35 or $40 a week for each of those smaller spaces. Make a nice profit and still get your ad on there and get your web site flashed on there for 60 seconds.
Another idea that could make this idea even better is, if you had a 60 second spot, you could offer rotating ads during that 60 seconds and you could even charge, say, $20 a person.

'I’ve learned ruthless concentration. I can write under any circumstances. . . street noises, loud talk, music, you name it.'

Sylvia Porter

'While there’s life, there’s hope.'

Terence

You could sell literally dozens of spots where basically their ad is flashed for a few seconds over that 60 second time. You could make a lot of money that way!

When we checked locally, our television classified channel said they don’t mind if you do that. Check with your local cable company. Odds are it probably won’t cost $110 everywhere as it does here, and there might be different stipulations for running ads, but it’s still well worth looking into. Selling out television classified ad spaces like this could still very well be one way that you can make it. It sounds strange - buying ad spacing to promote your web site, than balancing out the cost or profiting by selling out some of your space to other advertisers . . . but it can work! It may be wild, it may be crazy, but it could help you get rich with your web site! Between the publicity and the extra ad spacing you sell, it could be a veritable gold mine if used correctly!

'Become so wrapped up in something that you forget to be afraid.'

Lady Bird Johnson

'Attention to a subject depends upon our
interest in it.'

Tyron Edwards

Go to the Table Contents

10

Your Knowledge Of Your Product Is An Important Factor In Your Success.

The best selling results occur when a marketer knows the product that is being offered. You can make over $1,000 a day with your knowledge!

People can sense when you know your product or service well. When they feel that you know what you’re talking about, they are more comfortable with you and will believe that you can help them. They feel that the marketer knows what he or she is talking about, and it helps to tear away the skepticism.
This can enable you to make more money. Some marketers are making over a thousand dollars a day this way, and you have the same potential as they do.

This type of marketer knows how a customer will benefit from the product and writes copy based on those experiences and perceptions. Direct involvement is the only way to develop creative, effective, and powerful advantages in a sales proposition.

'Concentrate on finding your goal, then concentrate on reaching it.'

Colonel Michael Friedsman

'When a man knows he is to be hanged in a fortnight, it concentrates his mind wonderfully.'

Samuel Johnson

Go to the Table Contents

11

How To Send Your Product’s Perceived Value Through The Roof - And Make It Even More Attractive To Your Prospects!

One technique marketers have been picking up on recently that’s really increased the value of their products is developing products with multiple purposes. This is how to send your product’s perceived value through the roof - and make it even more attractive to your prospects!

How does this work? Well let’s say, for example, that you’ve developed a product that shows people how to make money buying and selling in the real estate market.

This alone can be a very good product. But, there are a lot of people out there who would like to buy real estate for themselves - namely a home of their own!

For many people, buying their own home would be a great beginning transaction - a great introduction into the real estate market.

Also, many of the real estate tips you give would be very useful for people looking to buy a home of their own - they’d be better equipped to know the best rates in their area, they’d be better equipped to deal with real estate agencies and property owners - chances are, they’ll be able to get a lot more for their dollar this way!

Therefore, by adding a section for would-be homeowners, guiding them in the processes of buying a home, you increase the perceived value of the product - and it will potentially be much more attractive to many more prospects!

'The road to happiness lies in two simple principles: find what it is that interests you and that you can do well, and when you find it, put your whole soul into it — every bit of energy and ambition and natural ability you have.'

John D. Rockefeller III

Go to the Table Contents

12

One Sure-Fire Method You Can Use To Get People To Send You Their Money Quickly!

One of the best ways to get your customers to send you their money quickly is to make special limited offers to them. This will motivate them into sending you their money faster. And, it will get some people to send you money, people who would never order otherwise!

People, by nature, are procrastinators. We all like to put things off as long as we can! This is something that you must overcome in order to get the most sales possible.

People are afraid of making the wrong decision, so instead they make no decision. So, you need to put some pressure on them to get them to send you their order. Giving them a limited time offer will do just that. Your offer doesn’t even have to be real fancy. It could just be a special low price that is only good for the next 14 days!

Whatever the offer, you should try to have something that forces people to take action and order immediately. Any procrastination can spell lost sales for you, and you do not want that!

'Man can only receive what he sees himself receiving.'

Florence Scovel Shinn

'It is only when I am doing my work that I feel truly alive. It is like having sex.'

Federico Fellini

Go to the Table Contents

13

If There’s Competition, There’s Money to Be Made!

Look at the flip side of that, too. When you really want to be in a market that doesn’t have competition that should instantly send up a red flag that perhaps this isn’t a good market to be in. The more competition there is you know that there’s more money being made in that market segment.

'Nothing in life is to be feared. It is only to be understood.'

Marie Curie

'A professional is someone who can do his best work when he doesn’t feel like it.'

Alistair Cooke

Go to the Table Contents

14

Happy Customers = Huge Profits For You! Treat Your Visitors Better Than 80% To 90% Of All Other Websites On The Internet And Make Enormous Cash Profits!

When we send out an e-mail newsletter (the e-zine)we like to create some goodwill immediately because we know that there are a few e-zines out there, a few of these newsletters, and we want to get them to sign up with ours.

Happy customers = huge profits for you! Treat your visitors better than 80% to 90% of all other websites on the Internet and make enormous cash profits!

So, first of all when they sign up with us and get our newsletter, we give them a free ad on our website. So that gives them an opportunity immediately not only to get our newsletter free, but also get something of value free. And of course that could be a report or something else.

'True success is overcoming the fear of being unsuccessful.'

Paul Sweeney

'Some people are born to lift heavy weights, some are born to juggle golden balls.'

Max Beerbohm

Go to the Table Contents

15

How To Get Rich From The Treasures In Your Own Region!

We’re going to leave information alone for this article and talk about products and services that can be sold for super profits, too. We want you to consider products that are unique to the city, the state, or the region in which you live. They’re how to get rich from the treasures in your own region!

'To love what you do and feel that it matters—how could anything be more fun?'

Katharine Graham

'We fear our highest possibility (as well as our lowest one). We are generally afraid to become that which we can glimpse in our most perfect moments.'

Abraham Maslow

Go to the Table Contents

16

Rare Secrets For Getting FREE Web Site Advertising That Only 1 In 10,000 People Know About!

Now, here are some rare ideas for getting free web site advertising.

Faxaway.com has something for free. They are actually an Internet faxing company. They use the Internet to send your faxes. We’ve made a lot of money with our fax machine - What a great invention that was!

Well, Faxaway.com have IMPROVED it. There is no per page charge. It doesn’t tie up your phone line. You don’t have a long distance fee. It’s just as easy as sending e-mail, yet it comes out the fax machine at the editor’s desk.

More and more editors are receiving news releases by fax. A lot of people are using faxaway now. The two free things that faxaway offers are:

1. They’ll let you send up to fifteen free faxes just to let you see how easy it is to use. You can pick the top fifteen best that you would think of and give it a try. It’s absolutely free on their web site!

'Work consists of whatever a body is obliged to do, and play consist of whatever a body is not obliged to do.'

Mark Twain

'The more I want to get something done, the less I call it work.'

Richard Bach

2. They also have plug and play software called Faxomatic, which lets you fax from any desktop application on your computer, and you can download it for free. By going to the faxaway.com site, you can get this free Faxomatic that lets you fax from any desktop application for free as a download, and then you can also take advantage of their offer for fifteen free faxes. They broadcast them out over the Internet.

So . . . There are fifteen free news releases sent out on the Internet for free advertising and a free software product to help you do even more of them!

The other idea is something that worked well before the Internet came along. Now, it’s working together with the Internet - in a very unusual way. We feel the potential is just huge. Namely, radio interviews for publicity.

We’ve had friends who’ve sold a lot of books by just appearing and talking on radio talk shows. Basically, you set at home in your bathrobe and slippers and you put your feet up. The radio station calls you at a predetermined time, 9:00 in the morning from WKRP in Cincinnati, they say, “Hey, we’ve got (Insert YOUR name HERE) and we’d like to talk to them today about whatever it is that you’re selling.”

‘You decide you’ll wait for your pitch. Then as the ball starts toward the plate, you think about your stance. And then you think about your swing. And then you realize that the ball that went past you for a strike was your pitch.’

Bobby Murcer

'The worst of all fears is the fear of living.'

Theodore Roosevelt

You talk about it. Now, as they interview you, in the process you try to say “By the way, my toll-free number is,” or “By the way, here’s how you order.” Now, you say “By the way, we have some more information on this on our web site.”

Like Edcals.com, that’s a free white paper, and it makes you go there and read it. You say “By the way our web site is,” or “By the way, we’ll move on to the next subject, but we have a special report on my web site which is www.whatever.” By giving out your web site on these free radio interviews, thousands of people who are listening to the radio can go, as you’re talking with the radio playing in their office or at home, onto the Internet and go to your site. They’re listening to you talk while they surf your Internet site. Amazing! You’ll be saying “Some of your listeners are probably on my site right now. They notice blah blah.” You keep bringing your site up all through the talk.

Now, how does this tie in with the Internet? We have a friend who was interviewed by a radio talk show host in New York. After the interview, he put the interview in audio format on the Internet!

You can go to his site and actually click on his different interviews. He’s interviewed a lot of people. You just click on the person and you hear the whole interview coming out the speakers of your computer.

‘The successful person is the individual who forms the habit of doing what the failing person doesn’t like to do.’

Donald Riggs

‘The secret of every man who has ever been successful lies in the fact that he formed the bait of doing those things that failures don’t like to do.’

A. Jackson King

Then, on the interview you mention your web site, and the person is already on the Internet. They can type that in after they’re done listening and go to your site. Not only are you on the radio, but the interview, if it’s a good one, can live forever on a site.

You can also make an audio tape and throw it in with any package or anything that you sell. It’s a great bonus. Of course, it mentions your site over and over. People that are listening to it can go to your site.
Radio interviews are really actually pretty easy to get. You just send a news release like you would with anything else to radio stations.

If you have a health plan, what you should eat, how you should exercise, gardening, certain times of the year you plant perennials, you plant annuals, whatever it is. There’s so much you can talk about. Some radio stations just want to talk all about farming. Other ones are city issues. There’s car talk. All kinds of things about your cars. Whatever your product is, even if it’s just a business opportunity, there are business interviews. Have some news releases done up. Send them off to radio stations.

You can get the names and addresses from Gebbie. You can also go to the library, look at the Gebbie directory and write down the ones that you want to give a try. It’s free. You can even try fifteen free faxes to some radio stations. Get interviewed. Ask permission and tape it on your end of the phone using the Radio Shack TCR200. It costs $95, I think. Ask for permission to use that tape as a bonus. Load it up on your site or someone else’s site. You can use your radio interview to drive people in different market areas around the country that are listening to go to your web site.

'Success comes before work only in the dictionary.'

Anon.

'All good is gained by those whose thought and life are kept pointed close to one main thing, not scattered abroad upon a thousand.'

Stephen McKenna

Go to the Table Contents

17

ATTENTION: Senior Citizens! How To GET RICH And Have Fun At The Same Time!

We came across a woman from Lexington, Kentucky a while back. She had just started to sell some of her old dolls over the Internet auctions. She said, “I’ve had this one doll since I was a child that I sold for $150 and it probably cost $1 way back then.”

She said that the nice thing about these auctions is not only because it’s a way to make money, but she’s already made two new friends in just the past few weeks. She said, “This is just a wonderful way to make money and make new friends around the country.” We think that, for a lot of seniors, this is going to be a boom - a way to get rich and have fun at the same time!

The friendships come from the fact that, again, we spend money on the things that are most important to us. As collectors on these Internet Auctions, we are instantly and immediately surrounded by other people who have the very same interests that we have. And so, we end up making some new friends over the Internet!

A friend of ours once said, “I was put on this earth with one commodity to spend and it isn’t money, it’s time.” If you use your time well, you can make money and you can enjoy yourself. This is a good outlet for both of these things.

'Industry is a better horse to ride than genius.'

Walter Lippman

'Opportunity is missed by most people because it is dressed in overalls, and looks like work.'

Thomas A. Edison

It’s kind of like that book, “Do What You Love And The Money Will Follow.” A lot of people have said, “Well, gee, I love doll collecting but how in the world can I ever turn that into an income?” This gives them a vehicle.

We talked about the woman who was a shut-in, had lupus, and couldn’t leave the house. When you’re in the business that we’re in where you teach people how to make money, there are many people that will say, “You know, I’ve been in an accident, I have a health problem, I’m older, or I’m stuck in my house. I’m still alert but I just can’t get around. I’m willing to do something. I can’t go out and dig a ditch but I’m willing to be active. What can I do?” They’re looking for something . . . and here’s a great opportunity for them!

'Laziness is a secret ingre dient that goes into failure. But it’s only kept a secret from the person who fails.'

Robert Half

'When thinking won’t cure fear, action will.'

W. Clement Stone

Go to the Table Contents

18

NO INVENTORY! NO SHIPPING! How To Get Rich On The Internet With No Product Whatsoever!

Now we’re going to cover how to get rich on the Internet with no product whatsoever! No inventory! And certainly, no shipping – who wants to bother with that?

Well, how can you do this? You can do this by selling advertising on the Internet!

Now, we’ve sold many products on the web over the past couple of years and we love it. But if we want to be perfectly honest, we’ve made much, much, much more money on the Internet selling web sites and selling web advertising.

With the possible exception of some of the big hardware companies like Dell Computer, or the software sellers like Egghead.com, or an Internet auction sight like ebay, there are more people and more companies making more money selling advertising on web sites than anything else. It is where most of the big profit has come in the past year or two. A huge Internet company like Yahoo! is 100% advertising driven. There are thousands of others like that.

'The essence of man is imperfection.'

Norman Cousins

'A perfect poem is impossible. Once it has been written, the world would end.'

Robert Graves

The good news is that you can sell advertising on your site! If you have a business site, you can sell ads to tons of business-related companies and other companies with business opportunities, and companies that sell goods to business sites – stationary companies, for example - and the list is endless.

Don’t worry about the competition. You don’t want to perhaps promote someone who is selling the same thing that you are, but you don’t worry about your competition, there is enough for everybody.

If you have an investment site, do what fool.com does – David and Tom Gardner, two of the sharpest investment operators on the Internet – they sell tons of banner ads and regular ads to financial book publishers and they have made huge money from all of these online brokers.

If you have a site on cooking, you want to take ads from other cookbook publishers and the manufacturers of cookware and cooking utensils.

You should think seriously about selling advertising on the Internet. You can also publish an online “ezine” or online magazine, or an online newsletter, and take all kinds of advertising for that. There’s big money to be made selling advertising. You should consider it ... and don’t forget to trade advertising and banner ads with others who are in similar, but not directly competing, businesses than yours. Trading ads and trading the banner ads can just give you exposure all across the web.

'The man with insight enough to admit his limitations comes nearest to perfection.'

Johann von Goethe

'Hope is the parent of faith.'

C.A. Bartol

Go to the Table Contents

19

How To Compel People To Open Your Outer Envelope And Read Your Sales Letter!

You can have the best sales letter in the world that sells the best product on the earth, but if people don’t open your envelope and read the letter, they will never have the chance to buy your product.

People are always bombarded with this offer and that offer. That is why most “junk mail” gets thrown in the trash - even before it’s opened! Your envelope must stand out and force the reader to open it and read what’s inside!

You can compel people to open your outer envelope by putting what is called “teaser copy” on the envelope! Teaser copy is simply a phrase or sentence that gives people just barely enough information to make them want to open the envelope!

You must be careful and not give too much away. If you say too much, the reader will immediately assume they know it all and will throw it away! So, you must be careful what you say in the teaser copy. Here are a few samples:

• Here’s Something Worth Checking Out...
• FREE 30-DAY TRIAL....Details Inside
• Time-Dated Material....Open Immediately
• You May Have Already Won...
• Open Immediately For Free Gift...
• For My Best Customers Only!
• Private - For Addressee Only! RUSH DELIVERY PLEASE!
• Inside: Your Money-Making Information!
• The list could go on...

You get the idea! There are hundreds of different “teasers” you can use to get customers to open your envelope. It would be a good idea if you tested several different ones to see which ones get you more orders!

'The "C” students run the world.'

Harry S. Truman

‘Every artist was first an amateur.’

Ralph Waldo Emerson

Go to the Table Contents

20

Use Your Knowledge Of What Your Product Or Service Can Do For Your Customers To Make Your Ad Even More Successful And Profitable!

By having a real knowledge of what your product or service does for your specific market and being able to offer them the most of what they want, you can add a “power punch” to your headlines that will get your readers to do what you want them to do!

'You’re only human, you’re supposed to make mistakes.'

Billy Joel

'I don’t like a man to be too efficient. He’s likely to be not human enough.'

Felix Frankfurter

Go to the Table Contents

21

Make Money For Your Cause, AND For Yourself - A Win-Win Situation!

You could either work for a small percentage, you could offer to do it for a flat fee if you reach a certain amount and actually achieve your goal. Or, you could even start your auction business, and set yourself up as a specialist in on-line charity auctions and do the first two or three for free to get them under your belt.

Either way, if you are taking a percentage or if you are taking a flat fee over a certain amount, so that you can bring to the charity that you’re not a risk. “There’s no risk involved, why not try it?” And the benefits are many. There is no risk to the institution, and you can literally set yourself up in a business acting as a charity auctioneer.

Before you start thinking that it is wrong to charge charities to raise money for them, realize there are many professionals out there who make a very handsome full time living arranging charity events and taking their fees. It is a very normal thing.

You’re not going to be asking for money from the poor, or anything like that. In fact, you could be helping raise money for the poor and making money at the same time. Who can think of a better situation? Helping a favorite charity, making money, and being able to do it quickly in a short amount of time.

'Friendships aren’t perfect, and yet they are very precious. For me, not expecting perfection all in one place was a great release.'

Letty Cottin Pogrebin

'Perfectionism is a dangerous state of mind in an imperfect world.'

Robert Hillyer

Go to the Table Contents

22

42 Power Words That Sell Like Crazy And Will Add Sizzle To Your Ad Copy!

I feel that what I am going to present in this article is very powerful and important for your to remember.

Always remember that powerful copy is what’s going to sell your product. What you sell is very important, but how you sell it is more important.

That’s the one thing I harp on that you need to learn - to write powerful sales copy. If you don’t want to write it, pay someone else to do it for you. I get frustrated when I see people who are trying to make money in direct response and Internet marketing trying to write their own sales copy without really knowing how to do it.

You need to either learn how to write advertising or take the time to hire someone who can do it right for you, because it is the most important part of your entire sales presentation. If people don’t like the copy, and the copy’s not compelling, they’re not going to buy from you!

So with that in mind, I am giving you 42 power words that sell like crazy and will add sizzle to your ad copy.

'Perfect order is the forerunner of perfect horror.'

Carlos Fuentes

'The man who makes no mistakes lacks boldness and the spirit of adventure. He never tries anything new. He is a brake on the wheels of progress.'

M.W. Larmour

I am going to briefly summarize, and then I’ll give you all of the words so you can go back. I want to give you as many as possible. There are probably hundreds more of them. In fact, there are books called “Words That Sell” that you should probably have in your library. But, if you can read this article again and again and try to incorporate these words in whole or partially into all your ads and sales letters, you will be more successful.

One thing I just want to reiterate - y should always incorporate use “you” copy. Always tell the reader what is in it for them! In fact, I read sales letters on the Internet and even in direct mail where people talk about “what I will give you.”

“I will give you this when you buy my package. I will give you that.” That is totally the wrong approach! Instead of saying, “I will give you.” all you have to do is turn it around and say, “You will get...” and it makes all the difference in the world! By just changing a few words - taking the “I's” and the “me’s” out and changing it to the “you’s” - you can do a much more powerful job of selling your products. It’s much more valuable to say that than to try to come across as the “I will give you’s...”

With that in mind, I am going to go ahead and get to my list of 42. I’ve got a lot of them here! Now you can check them off as you use them throughout your sales letter so you can make sure to get some of these powerful words in.

'The artist who aims at perfection in everything achieves it in nothing.'

Eugene Delacroix

'You just have to learn not to care about the dust mites under the beds.'

Margaret Mead

It is not enough to simply have a sales letter. It needs to have powerful words in it! So here are 42 power words, and there are a lot more of them out there. These are some of the words I think are vitally important, powerful words!

Okay, here we go:

- Suddenly
- Challenge
- Special
- 100% money back
- Now
- Compare
- Ultimate
- Boost
- Announcing
- Bargain
- Wanted
- Introducing
- Hurry
- Plus
- Increase
- Improvement
- Startling
- Amazing
- Surefire
- Practical
- Sensational
- Easy
- Discount
- Profitable
- Revolutionary
- Instantly

'The only measure of what you believe is what you do. If you want to know what people believe, don’t read what they write, don’t ask them what they believe, just observe that they do.'

Ashley Montagu

'Our nature consists in motion; complete
rest is death.'

Blaise Pascal

- No-risk
- Important
- Secret
- Miracle
- Surprising
- Valuable
- Magic
- Warning
- Insider
- Bonus
- Free
- New
- Easy
- Proven
- Discovery
- You

There are a lot there! I think two of the most important ones you can use in your ad copy are probably “you” and “free.” People love to get stuff free!

Certainly, all of these are very important words. You’ll find as you write ads and sales letters certain ones will be used for certain situations and others you might not be able to use every time.

These are 42 of the most valuable power words you can use. There are many more of them that you can come across and use. That’s why keeping a swipe file is very important. If you have a swipe file full of ads, sales letters, and web sites that have sales letters on them, you will start to see which words are used over and over again. You’ll start to see power words like these being used and you’ll know that these are words you need to pick up on.

'An ounce of action is worth a ton of theory.'

Friedrich Engels

'When we are afraid we ought not to occupy ourselves with endeavoring to prove that there is no danger, but in trengthening ourselves to go on in spite of the danger.'

Mark Rutherford

In fact, maybe you can go through your swipe file and highlight the power words, the superlatives, and special words that emphasize certain words, and just keep a note of those so you can refer back to them and have words to include in your sales letters that can increase your response.

So, I’ll keep this short. I just wanted to make sure you had those power words so you can go back and refer to them every time you need them, like when you are writing sales letters. If you have a copywriter, they should certainly know these power words and include them in your copy. Make sure they are in there!

'The door of opportunity wont’ open unless you do some pushing.'

Anon.

'It is a great piece of skill to know how to guide your luck, even while waiting for it.'

Baltasar Gracian

Go to the Table Contents

23

The World’s Most Powerful Way To Automatically Make $5,000 A Month On Your Website Without Lifting A Single Finger!

It may sound hard to believe, but you can automatically make $5,000 a month, sometimes even a lot more without doing any work for yourself. What we’re talking about is something you won’t find very many people are doing on their website, and it’s a huge mistake in our opinion because it’s so easy to make this automatic cash!

What we’re referring to is selling advertising on your website - and not just selling any advertising, but a specific way to do it so it can maximize your profits. It’s the world’s most powerful way to automatically make $5,000 a month on your website without lifting a single finger.

If you look around the Internet you do see some websites that are selling advertising or have advertising on their sites, some of them are actually swapping banner ads with other people. Some of them put links to their websites. That’s not what we’re talking about.

We’re actually talking about having people pay you in cash to be able to put their banner ad on your web site to bring people that are visiting your website to their website.

'God doesn’t make orange juice, God makes oranges.'

Jesse Jackson

'Doing what’s right is no guarantee against misfortune.'

William McFee

Now the way we recommend doing this is, first of all, you don’t want to have a lot of banner ads on your website. You’ve probably seen some websites that take ten minutes to bring up because they’re busy loading all the graphics. They’ve got hundreds of banners and just a little tiny bit of information. It gets hard to read, it’s hard to wait for it to load and a lot of times, if that’s the way your website looks, your customers will be gone before they have a chance to even see what’s on your website because they won’t wait around for your tapes to load.

What you can do instead of that is simply have one banner that rotates among several ads. That’s what we’re going to tell you a little bit about: how to do to maximize your profits and make up to $5,000 a month or more without lifting a finger.

First of all, to back up a little bit, there are actually some people who only sell advertising on their website. There’s a gentleman that has a website that delivers a joke of the day and you can go to his website and register and receive a joke in your e-mail everyday. That’s all he has on his website. He gets millions of people that go to his website and register for this joke of the day.

He sells advertising on his website and makes money through the advertising. So there are some websites that sell products and services and then there are some websites that we call content-only websites and they make all their money from selling advertising. You can do it either way - what we’re going to tell you will work either way.

'Happy people plan actions, they don’t plan results.'

Dennis Wholey

'Wanna fly, you got to give up the shit that
weighs you down.'

Toni Morrison

All you have to do is set up one banner ad and there is software out there that can do it for you. Alan Bechtold is a much better expert on the technique behind this so you might ask him if you get a chance if you really are interested in doing this.

There is simple software - a simple technique - that will allow you to have one banner ad that’s displayed on your website that every time a new person comes to your website it will rotate down through a list of those advertisers who have banners listed with their paid-for advertising on your website.

So let’s say you had ten different websites that were advertising, you would have basically ten different banner ads all on the same spot on your web page, except that only one would be appearing at a time. So if we came to your website, we would see a banner for another website and then if another person came to your website right after us they wouldn’t see the same website we saw - they would see another person’s website.

It just clicks down the list one by one by one with each new click. Each new person that comes to your website will see another one of those ads.

'Bigness comes from doing many small things well. . . Individually, they are not
very dramatic transactions. Together, though, they add up.'

Edward S. Finkelstein

'Any coward can fight a battle where he’s sure of winning.'

George Eliot

The amount of ads you can have there - the number of websites - is really unlimited. So you want to stick with something that’s in your own market and your field. Really it’s unlimited! You can have as many as you want!

Now the example: how we got to $5,000 a month would be if you had fifty ads and you were charging $100 a piece (you could do it the opposite way too, a hundred ads at $50 apiece). You would be making $5,000 a month. All that revenue would come in automatically month after month without you having to do a single thing to get it!

If you have a merchant account (some old merchant accounts require you to actually swipe cards or the numbers manually) there’s new technology out there that allows you to process credit cards automatically over the Internet. If you have that technology, you can actually set it up to automatically know whose credit card hit every month for that advertising.

All you have to do is keep your content up to date - whatever you have on your site that’s driving the traffic in and whatever you’re doing to drive people to your website - have that constantly ongoing. Then you can make automatic money month after month because you have say fifty, a hundred people, five hundred websites, however many you want to do, rotating on your website and you have an on going agreement with those websites where you take their MasterCard or you take their Visa!

Every month automatically - they don’t have to think about it, you don’t have to think about it - automatically $50 per website or per advertiser is going right in to your bank account.
It can be whatever price you want. This is just for easy math. That would automatically come to you month after month without you doing a single thing to get that money.

Whether you do anything just like this or you adapt it a little bit, the key to remember here is to sell advertising on your website. There are so many websites out there that are making a fatal mistake by not doing it. It’s just easy money in the bank and it can come to you automatically without lifting a finger if you’ll just do it.

'All that I have accomplished has been by that plodding, patient, persevering process
of accretion which builds the ant heap particle by particle, thought by thought,
fact by fact.'

Elihu Burritt

Go to the Table Contents

24

How To Get Rich By Speaking At Certain Group Meetings!

Speak at group and organization meetings about your book. Even if you do not receive a fee, you will be able to sell your books after your talk. This method will reach a new market for you and may result in added publicity for your book if the meeting is publicized.

If you have a book that appeals to the mainstream, this is a dynamite way to make large amounts of money. We know a man from Phoenix, Arizona who sells a million dollars worth of his informational products every year simply through speaking in front of groups.

He publishes marketing information for small businesses and business owners that are looking for marketing information to help them make money with their business. He goes to seminars other people put on - he doesn’t even have to put on the seminar - and he shares his information and gives them some of his best marketing strategies. He has gotten rich through speaking at group meetings - and you have the same potential.

Offer to sign your books at a local bookstore as a type of promotion. This will give you ample opportunity to put both your books, and yourself, on display since a customer will rarely buy your book if he/she cannot see it!

'Yard by yard, it’s very hard. But inch by inch, it’s a cinch.'

Anon.

'Life is made up of little things. It is very rarely that an occasion is offered for doing a great del at once. True greatness consists in being great in little things.'

Charles Simmons

Go to the Table Contents

25

Here’s A Secret You Can Use To Create Informational Products That Can Make You Big Bucks!

What would otherwise appear to many to be a mammoth undertaking has been broken down into smaller, but vital, and clearly understandable, chunks of information. This manual’s purpose is to help you avoid being overwhelmed by working on your entire project at one time. Concentrate on one part at a time, and then allow yourself to do a good job on each.

With this method, you won’t be working on what seems to be a huge, monstrous task. Instead, you are writing small sections that, when added together the right way, end up being the size you want. We use this method for every project we do, and we find that it works very well.

It helps to keep our efficiency high, since instead of looking at it as a huge, seemingly endless undertaking, we see it in small tasks we handle one at a time. That way we are able to keep a positive mindset, which keeps our work’s quality (as far as the information is concerned) high.

Therefore, we have a better product to offer our customers - a product they are much more willing to buy - and we end up making a lot more money than we would have the other way. The same can apply to you, too.

'Enjoy the little things, for one day you may look back and realize they were the big things.'

Robert Brault

'Almost everything comes from almost nothing.'

Henri Frederic Amiel

Go to the Table Contents

26

How The Mailing List You Have Built Can Overcome The Skepticism And Cynicism Of Your Customers!

Many of the best mail-order companies send their sales material to their mailing list many times a year C sometimes even as high as fifty times a year. They keep going back to the customers that have bought from them and make offers for additional related products and services.

When you are using your own mailing list, you are sending your offers out to the people that have bought from you before. They know you, and they trust you. When you write to them, you’re writing to a friend.

This is why some mailing lists are more valuable than gold or diamonds! The barriers of skepticism and cynicism have, to a point, been stripped away by your previous sales to these customers. Consequently, the chances of finding your success become much higher.

Plus, the more you sell to these customers, the more you break through the barriers of skepticism and cynicism. Consequently, your profit potential rises even higher!

'I get satisfaction of three kinds. One is creating something, one is being paid for it and one is the feeling that I haven’t just been sitting on my ass all afternoon.'

William F. Buckley

'Never despair, but if you do, work on in despair.'

Edmund Burke

Go to the Table Contents

27

How To Increase Your Profits By Up To 1,000%!

Develop a line of products for back-end sales. Back-end sales are the key to increasing your profits. These are the sales you attempt to make to your customers after the first time they buy from you. You can make up to 1,000 percent more profit by re-selling to your customers again and again:

1) Your customers represent a smaller group of people. This means the cost to mail to them is lower.

2) They already trust you. This means that a larger percentage of them will respond to your back-end offers.

Re-selling to customers is the single greatest strategy we’ve used to make millions of dollars in profits. Look for products and services that are closely related with the item you initially sold to your customers the first time. The closer this “relationship” is, the more profits you can potentially earn.

‘There remain times when one can only endure. One lives on, one doesn’t die, and the only thing that one can do is to fill one’s mind and time as far as possible with the concerns of other people. It doesn’t bring immediate peace but it brings the dawn nearer.’

Arthur Christopher Benson

‘Our greatest glory consists not in never falling, but in rising every time we fall.’

Ralph Waldo Emerson

Go to the Table Contents

28

An Easy Way To Get Started Dirt Cheap.

This is a money-making method that can be started for less than you’d pay for the junkiest car at your local used car lot. Here’s a simple three-step formula for getting started dirt-cheap:

(1) Run classified ads in magazines or newspapers.

(2) Or run small display ads in national magazines or mail small postcards.

(3) And use our answering machine/digital voice mailbox marketing methods.

Our answering machine/digital voice mailbox marketing methods give your small ads extra selling power. These methods are basically very simple:

(A) Your ad gets the prospect excited and asks them to call a special “recorded message or hotline” for more information.

(B) Your recorded sales message picks up where your ad left off. It gives the prospect more information about the benefits of the product or service you’re selling and stirs their interest.

(C) Then, your recorded message asks the prospect to take some kind of action. It either attempts to make the sale to them (which you’ll send C.O.D.), or it asks them to leave their name and address so you can send them some additional information (your sales material).

(D) You send them your sales material which attempts to make the sale, or you send your product or service to them C.O.D. (Cash On Delivery).

We originated this marketing method back in 1988. We’ve helped thousands of people use it. You should try it. This is an easy way for you to get started in this business. It gives your small inexpensive ads major selling power. Just put your profits back into more advertising and keep it rolling and circulating. Keep the cash-flow flowing. Grow with your profits.

‘When you’re a professional, you come back no matter what happened the day before.’

Billy Martin

Go to the Table Contents

29

The One Thing That Is More Important Than Getting New Customers!

Getting new customers is a very important aspect of any business. Don’t get me wrong! You must have new business coming in to continue to be successful. But, there is one thing that is ultimately more important: building a relationship with your current customers!

You must keep in touch with your customers you already worked to get! After you have spent the money to earn their business the first time, you must do all you can to make the most money from them!

Overall, it is far more profitable to mail your offers to your current customer list than to mail your offers to people who haven’t already purchased from you! So, try to think of ways that you can build up your relationship with your customers. And then watch your profits as they climb higher and higher!

‘You often get a better hold upon a problem by going away from it for a time and dismissing it from your mind altogether.’

Dr. Frank Crane

‘When I feel difficulty coming on, I switch to another book I’m writing. When I get back to the problem, my unconscious has solved it.’

Isaac Asimov

Go to the Table Contents

30

How To Get Rich With Mailing Lists!

Your mailing list can make you rich. Just follow this powerful strategy:

A) Build your customer mailing list through space ads or Direct-Mail.
You must always have some type of “Front-End Offer” that attracts new customers to your company.

B) Segment your mailing list by separating out your best customers from the rest.
Segmenting your list is easy: Quickly offer all new customers an additional offer for some type of product or service. Take the buyers of this second promotion and put their names on a special “preferred customer list.”

C) Create and develop new products, services, and offers to your best customers.
Write all of your sales material to this smaller group. You know these people. There’s a bond with them. You appreciate them and the business they’ve given you. Now write to them and simply show them how you can give them something they want with the product or service you are offering them.

D) Continue following these steps. Bring in new customers and re-sell to them again and again.
Think of this as a river that is constantly flowing. You must have a simple system that continually brings you new customers and then re-sells them again and again.

You can get rich with your mailing list by:
1. Attracting the right kind of customer in the beginning.
2. Proving that you have something very valuable to offer them.
3. Establishing your worth and proving that they can trust you.
4. Continuing to offer them related products and services... It can take a great deal of time and commitment to do these things, but the payoffs can be huge.

‘No man will succeed unless he is ready to face and overcome difficulties and is prepared to assume responsibilities.’

William J.H. Boetcher

Go to the Table Contents



******************************
This Free eBook Made Available To You By:


Sandra Ramsay
581 Conway Rd
Elmont NY 11003

Powered by
Use of this eBook constitutes an acceptance of our Terms of Use Policy.